Which LEGO deals are actually deals.
We record the price of every set at nine UK shops, three times a day, and keep every reading. A set only makes the list when today's price beats what it usually costs. Most “deals” don't.
- 414shop prices checked in the last day
- 77were under their usual price
- 7made today's list
Today's list
30 October. Prices checked between 01:20 and 12:40.
-
RECORD LOW
£144.99at John Lewis, checked 01:34 today
Lowest any UK shop we track has charged since 29 July 2026.
today, also the lowestusual price
- Lowest recorded
- £144.99, 30 July, John Lewis
- Usual price
- £161.99
-
BELOW TYPICAL
£140.00at The Toy Shop, checked 06:09 today
Under its usual price of £149.99.
todaylowest in 90 daysusual price
- Lowest recorded
- £139.99, 14 October, John Lewis
- Usual price
- £149.99
- Also at
- TrueToys, £149.99
-
RECORD LOW
£111.99at John Lewis, checked 04:49 today
Lowest any UK shop we track has charged since 29 July 2026.
today, also the lowestusual price
- Lowest recorded
- £111.99, 13 October, John Lewis
- Usual price
- £128.99
- Also at
- The Toy Shop, £120.00
-
RECORD LOW
£109.99at John Lewis, checked 01:20 today
Lowest any UK shop we track has charged since 29 July 2026.
today, also the lowestusual price
- Lowest recorded
- £109.99, 2 October, John Lewis
- Usual price
- £139.99
-
BELOW TYPICAL
£93.50at The Toy Shop, checked 12:40 today
Under its usual price of £99.99.
todaylowest in 90 daysusual price
- Lowest recorded
- £93.49, 1 October, John Lewis
- Usual price
- £99.99
- Also at
- TrueToys, £99.99
-
BELOW TYPICAL
£87.00at George at Asda, checked 12:02 today
Under its usual price of £96.99.
todaylowest in 90 daysusual price
- Lowest recorded
- £80.00, 7 October, Argos
- Usual price
- £96.99
-
RECORD LOW
£47.99at TrueToys, checked 12:02 today
Lowest any UK shop we track has charged since 29 July 2026.
today, also the lowestusual price
- Lowest recorded
- £47.99, 27 October, TrueToys
- Usual price
- £51.99
Sticker Check of the week
One loud “was” price, held up against what shops actually charged.
George at Asda says this set was £95. It's £47.50 today.
We did see £95 at George once: on 29 July, the evening we started watching. The next time we saw George's page, on 18 September, it was £55.97. Every price we recorded after that first reading, 231 of them across six shops, was £80.00 or less. The usual price across shops is £54.99.
| Shop | Highest price we saw | First seen at that price |
|---|---|---|
| George at Asda | £95.00 | 29 July |
| The Toy Shop | £80.00 | 29 July |
| John Lewis | £79.99 | 6 August |
| House of Fraser | £72.00 | 3 August |
| Argos | £56.00 | 15 August |
| TrueToys | £54.99 | 30 July |
The sticker
Doesn't hold up. The saving is measured from one reading three months ago, not from any price we've seen charged since.
The price
Real. £47.50 is the lowest any shop we track has charged, and George has held it since 8 October, checked 12:02 today.
How the grades work
The lowest it's been
Today's price is the lowest any UK shop we track has charged for that set since we started watching on 29 July 2026. Not the lowest at one shop: the lowest anywhere we look.
Under its usual price
Today's price is more than 3% under the set's usual price, which is the middle of every price we've recorded for it across all the shops. Good, not the best it's ever been.
Everything else stays off
If today's price is what the set normally costs, it doesn't make the list, whatever the sign on the shop says. That's most of them.
Prices are checked three times a day. The history starts on 29 July 2026, so “lowest” means lowest since then. Each deal shows when its price was checked.
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